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Meta Ads · Real Estate

Meta Ads for real estate.

By the time a buyer searches for your project on Google, they are already deep in the decision. Meta lets you reach them earlier, on the sofa, scrolling, when a great walkthrough can put your project on their shortlist before a competitor does.

Facebook & InstagramVerified leadsNRI targetingTracked to bookings
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Why Meta for property

Reach buyers before they start searching.

Google captures people who are already looking. Meta reaches the much larger group who are still deciding, and remarketing keeps your project in front of the ones who showed interest. For a considered purchase like property, that early presence matters.

The trick is not cheap leads, it is qualified ones. We add qualification questions and phone verification so your sales team works serious buyers, run NRI targeting for overseas demand, and make walkthroughs and lifestyle films in-house that actually sell the space.

A luxury real estate campaign we ran drove over ten crore in revenue this way. See it on our case studies, and more on our real estate marketing and Meta Ads pages.

How we work

Simple on the outside, disciplined underneath.

1

Audit

We read your real numbers and find the gap that is costing you money, before anyone touches a budget.

2

Build

Creative and campaigns made by one team, so the ads and the media pull in the same direction.

3

Scale

We grow what works and cut what does not, judged on real revenue and margin, not vanity metrics.

Meta targeting for property

How Meta targeting works for real estate.

Meta is a discovery machine for property when the targeting and tracking are built for it.

Lead forms with qualification

In-app forms with budget, location and intent questions capture serious enquiries without a heavy landing page.

Radius & locality targeting

We reach buyers around the project and in the micro-markets most likely to convert.

Lookalikes from your enquiries

Audiences modelled on your real leads make prospecting sharper the longer we run.

NRI geo-targeting

We target the right countries for overseas demand, with creative and timing built for NRI buyers.

Retargeting engagers & video viewers

Property is a long decision, so we stay in front of people who watched, clicked or enquired.

Conversions API

Server-side tracking follows leads that actually verify and visit, so we optimise to quality, not raw forms.

The lead path

How Meta turns interest into a site visit.

We build the full path from a scroll to a serious buyer walking the property.

1
Reach buyers

Discovery and remarketing on Facebook and Instagram.

2
Qualify

Questions filter for genuine intent.

3
Verify

Phone verification removes the junk.

4
Site visit

Sales works only serious buyers.

5
Booking

The deal closes.

The receipts

Real results across categories.

₹10cr+
Revenue driven for a luxury real estate brand, cost per lead held at ₹300 to 400.
Real estate · Dubai / NRI
+700%
Sales growth for a fashion label, 0 to ₹5L a month in 90 days.
Fashion · ethnic wear
11,000+
Leads generated at 40% lower cost per lead.
Education · kids
Our work, in motion

The scroll-stopping work we make every day.

Reels, UGC and product films. This is the format that sells now, and it is what we do best.

Swipe or drag to explore more work

Trusted by brands across categories
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Related

Best real estate marketing agency→Performance marketing for real estate→The real estate lead-gen playbook→
FAQs

Meta Ads for real estate, answered.

Do Meta Ads work for real estate?
Yes, especially for discovery and remarketing. They reach buyers before they search and, with proper verification, produce sales-ready leads rather than junk.
How do you keep the leads qualified?
Qualification questions, phone verification, fast follow-up, and optimising to the qualified-lead event instead of the cheapest form fill.
Can you target NRI buyers?
Yes. We run geo-targeted NRI campaigns across Meta with tracking through to the booking, which suits high-ticket projects well.
What creative works for property on Meta?
Walkthroughs, lifestyle films and clear offer-led statics tend to perform. We make them in-house so the creative matches how the media is bought.
What will this actually cost me?
Two numbers, and people mix them up. There is the ad budget that goes to the platform, which you set, and the fee that pays us to run it well. We size both after a free audit so nothing surprises you later.
How soon will leads come in?
Enquiries can start within the first weeks, but the real measure is site visits and bookings, which take a little longer to read honestly.
Do you work with developers and brokers?
Both, from single projects to portfolios, and we tailor the funnel to the ticket size.
Meta or Google for real estate?
Both, ideally. Meta creates demand and remarkets, Google captures active searchers. Together they cover the whole buyer journey.
How will you report, and how often?
You get regular reporting in plain language, tied to the number that matters for your business. If a metric does not connect to money, we will not pad the report with it.
Is there a long lock-in contract?
No long lock-ins before you have seen results. We would rather earn the next month than trap you in a year. A client who stays by choice is a healthier relationship for everyone.
Do you only work with Mumbai brands?
No. We are based in Mumbai and work with brands across India and overseas. The work reaches wherever your buyers are.
Should I hire an agency or build an in-house team?
If you have the volume and can hire senior media and creative people, in-house can work. Most growing brands get there faster with an agency that already has the team and the reps, then bring pieces in-house later.

Want sales-ready property buyers from Meta?

Take the free growth audit and we will map your real estate campaign.

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